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Tag Archives: Saul Bass

One Less Bell to Answer

Dept. Of Something I Never Noticed Before: AT&T has uploaded a bunch of older promo videos to their own YouTube channel. One such piece is this faux news segment chronicling the opening of Disney’s EPCOT Center in 1982. Being a corporate piece, it focuses mainly on the Bell-sponsored Spaceship Earth and CommuniCore attractions. The AT&T suits were apparently happy enough with the project, but the tourists look a bit disappointed by the educational slant on display there. Perhaps I’m in the minority, but I prefer the early, clunky, educational EPCOT over the current, touristy edition.

Later on tonight, we’re going to check out Saul Bass’ 1969 film heralding his redesign of the Bell logo. In our house, that is considered entertainment!