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Tag Archives: Chronicle Books

Windup, Pitch and Go

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One of my favorite publishers, Chronicle, is looking for creative Tumblr users to supply book ideas for them. I decided to use The Great Tumblr Book Search to pitch an proposal for them to publish a book version of my daily weblog of Western-kitsch found imagery, 4 Color Cowboy. The full text of the pitch can be seen here. Wish me several horseshoe’s worth of luck.

Although many of the posts at 4 Color Cowboy rely on copyrighted imagery, I think a project like this could be pulled off pretty easily. My pitch envisions it as a small-format book with a simple design that incorporates one image to a page. One of the inspirations behind the pitch is a book coincidentally published by Chronicle back in 2002 – Black & White by Stephen Guarnaccia and Susan Hochbaum. This out-of-print gem compared and contrasted monochromatic images of skeletons, dice, penguins, nuns and other typically black and white subjects in surprising, fascinating ways. Used copies are well worth seeking out.